1xWager will take two stand approach to successful ICE exhibition
1xBet showcased its B2B product for the first time finally month’s Glaciers exhibition, before introducing its one-year old affiliate program to marketplaces across Asia, Africa, Europe, and Latin America.
Having hosted two stands at Snow (6-8 Feb), one for B2C and one for B2B, the Western operator said the results of the exhibition had “exceeded all expectations”.
The 1xBet press service said: “How does 1xWager stick out from the other exhibitors? 1xBet is mostly of the companies that are successful on the B2C market, and it now has a high-quality product to offer affiliates of the company. We can say confidently that customers are certain to get precisely what they need.
“The outcome of the exhibition exceeded all our expectations: there is a lot appealing in our product and useful contacts http://1xbet-giris.xyz/1xbet-bahis/ were made. This marketing was beneficial not only for 1xWager, also for other exhibitors and site visitors.”
Meanwhile, 1xBet supported its ICE existence by exhibiting at the London Affiliate Meeting (LAC). Specialists from the company fulfilled with current affiliate marketers to discuss fresh ideas and new proposals to enhance the quality of products and services within its Affiliate Program.
The statement continuing: “This season, affiliates from around the globe visited our stand. During the exhibition, we met with our set up partners and made new business contacts with visitors and other exhibitors. We wish these exchanges will develop into long-term mutually beneficial human relationships.
“Over a brief time, we’ve introduced ourselves and our Affiliate Program to marketplaces across the globe. A whole lot of successful work is being done to entice traffic from Asia, Africa, Europe, and Latin America. In addition, we are positively submitting applications and gradually getting licenses to use in a variety of countries.”
With simply a few days to look until the start of ICE London (6-8 February), the sponsors of London Baby have embraced the growing ‘buzz’ across the world’s biggest video gaming exhibition.
Once again, SBC has joined pushes with iGaming Business to host #londonbaby2018, the biggest marketing party on the first night of the exhibition (6 Feb), held at the beautiful Café de Paris.
While blockchain technology and the starting of the US gambling market are anticipated to garner significant attention at Glaciers and networking parties across the week, OPTIMA CEO Jacob Lopez highlighted machine learning as another key subject of interest.
This was after every of the sponsors of London Baby was asked to predict what the industry ‘buzzword’ or ‘buzzwords’ would be for this calendar year’s event.
Alex Inglot, Director of Communications for Sportradar, said: “This year, a lot of attendees and many debates will focus around what may or might not happen in america this year with regards to sports betting.
“The Supreme Courtroom’s decision could have seismic implications for the industry and it will impact sports leagues, regulators, condition authorities, existing US casinos and operators, international operators, suppliers and undoubtedly the US open public.
“It is almost impossible to predict what the ultimate verdict will be, but many at ICE will already be scenario planning and looking to get a read from others visiting the ExCeL this Feb.”
Valentyn Kyrylenko, VP of Business Development for BetInvest, said: “Personalized engagement and implementation of data-driven customer value management will be a trending topic at ICE 2018. At BetInvest, we realised that no matter how good the algorithms are, computers still require the instructions for whatever they are doing.
“The leaders in igaming, and especially sports betting, will not be the companies with the most innovative technology (however controversial it could sound to the reader) but those companies, which through the years of operation, managed to collect large volumes of data.
“As my colleague and good friend Nik Rudenko (CMO of FavBet) likes to say, ‘Traffic is the King’. But my place, which is at the intersection of looking for the best new opportunities and making sure they pass the smell test taught me, is that the biggest opportunities lay in the hands of these companies who become data centric in their customer strategy.
“The companies which keep data and can make their machines analyse data and know what to do, predicated on the content of the info and its range without specific instruction, can be as unreachable to the rivals as eBay to the new WordPress start-up.
“The companies keeping big data can still generate correct customer behavior even with the uncertain parts of data because of its cumulative nature. In my own view, the future ‘Amazons’ of sports activities betting will be a different variety of companies. Such companies are still sitting in the duck blind unaware that one move can change the status quo.”
Thomas Nielsen, Mind of Game Licensing at Magnet Video gaming, said: “Blockchain is a buzzword with backbone, and having exploded onto the picture so quickly, it has recently asserted its game-changing advantages to such an extent that longevity is undeniable.
“As with all buzzwords, interest within the public area will inevitably wain but within business and especially inside our industry, blockchain is gathering momentum all the time.
“It really is providing transparency, accountability and decentralisation in a manner that many are calling revolutionary and, unlike many buzzwords which have come and gone, blockchain has the potential to really anchor itself.
“It can do so much more than simply record monetary transactions – we have witnessed the inceptions of corporate and business alliances, start-ups and initiatives all off the trunk of blockchain, and it evidently has the capacity to transform just how many sectors operate.”
Adriaan Brink, Creator and CEO of BetterBetting, said: “Crypto. The world of digital money is leading to disruption across many industries, including betting. It has been impossible to disregard to buzz around Bitcoin and Ethereum and the rise of new cryptocurrencies.
“The idea of a creating a safe and robust decentralised peer-to peer system optimised by use of blockchain technology is revolutionary. BetterBetting offers that, providing an innovative, decentralised sports betting system, facilitated through use of the BETR token.
“Eliminating friction, while providing transparency and fairness for a wager between two parties who have no relationship with each other, will change just how betting works for everyone.”
Evgeniy Kiriushin, Head of Business Development for 1xBet, said: “1xBet always goes into step with the rapidly changing world. We consider the buzzwords for the former, and the next yr, are ‘higher, faster, and more powerful’.
“We are living in a active and high-tech world; information is ubiquitous, and you could place a wager, make a payment or transfer money just using a phone and wi-fi.
“For our companions, it is really important that statistics are updated normally as is possible – using our own partnership, program companions can see updated of statistic each hour.”